Apple Announcement 27th January – more tablet stuffJanuary 25, 2010
I was considering the whole Apple Slate/Tablet thing this morning and the rumours I have heard.
Nearly all of them expect the Slate to be sub $1,000 and steal from the netbook market. The pundits also expect there to be a limited market for this form factor initially while its use case is worked out. Well, what they are wrong about the first and right about the second expectation?
What if the Slate (assuming it exists) is Apple’s premium product. Coming in above the MacBook Pro/Air and costing more than $3,000. Suddenly it is a real status symbol and desirable product.
Traditionally, this is where Apple wins. They don’t like to get down and dirty on specs and pricing. Stack it full of leading edge tech to justify the price and suddenly the limited volumes are not an issue since Apple will make a huge markup on each one sold.
Now this would shake up the market. Roll on the 27th.